SOW (Statement of Work)
A Statement of Work (SOW) is a formal document that defines the specific work to be performed under a contract. It details the project objectives, scope of work, deliverables, milestones, timelines, acceptance criteria, and applicable standards.
The SOW serves as the foundation of any contract and is often the most scrutinized section of a proposal. A clear, comprehensive SOW prevents scope creep, sets mutual expectations, and provides a basis for measuring contractor performance.
In proposal responses, the SOW section demonstrates your understanding of the client's needs and your approach to meeting them. It should translate requirements into concrete tasks, assign responsibilities, and present a realistic timeline that inspires confidence in your ability to deliver.